Managing Broadband Performance Anxiety. Michael McCallen, CEO/Founder, Cheetah Networks
Broadband testing isn’t as simple as checking upload and download speeds. In this episode, I speak with Michael McCallen, CEO of Cheetah Networks, about the biggest challenges in broadband performance testing, why traditional methods often fall short and how they solve the problem with a home-grown Canadian solution.
We uncover key obstacles, including:
🔹 Inconsistent Testing Methods – Why results can vary wildly depending on how and when tests are run.
🔹 Lack of Real-World Performance Metrics – Speed tests don’t tell the full story of your actual experience.
🔹 Privacy Concerns – Who really owns your broadband performance data?
🔹 Community Blind Spots – How lack of local engagement leads to bad policy and poor service.
🔹 Government Standards – The gap between regulations and real-world broadband issues.
With the growing demands for connectivity, accurate broadband testing is more critical than ever. Listen in to learn what’s broken—and what needs to change.
00:00 Introduction to Performance Testing in Broadband
01:51 Cheeta Networks' Journey in Telecom
04:56 Challenges with Current Broadband Testing Methods
07:47 Cheetah Networks' Innovative Solutions
10:20 Understanding Quality of Experience
13:09 Use Cases for Performance Data
15:51 Community Engagement and Data Utilization
18:36 Privacy and Data Ownership
20:58 Business Models and Flexibility in Service Delivery
22:57 Understanding Stakeholders in Broadband Services
25:47 Government Procurement and Community Engagement
28:26 Broadband Nutrition Labels
32:15 Customer Acquisition Strategies and Market Expansion
35:10 Community Empowerment and Data Utilization
Visit Cheetah Networks to learn more. You can contact Michael McCallen on LinkedIn or by email - sales@cheetahnetworks.com
Make sure to check out Jason's Industry Insights, the weekly newsletter with curated Telco, Broadband, Space and AI Market Intelligence and Insights.
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#BroadbandTesting #TelecomChallenges #InternetSpeeds #QualityOfExperience #CheetahNetworks #Connectivity
